Artificial Intelligence Is a Must, Not a Need

WHAT DOES ARTIFICIAL INTELLIGENCE MEAN?

Artificial Intelligence refers to the vicinity of science and engineering focusing on developing the machines as intelligent as the humans. They are created to be fitted into place on behaviors that human regard as intelligent i.e. simulation of human behaviors which they consider as intelligent via the use of machines.

It is all concerned with developing the intelligent computer programs. The main objective behind the adoption of AI is to enable a machine to discover, analyze and crack the problems in parallel.

It is not essential that the computer programs developed are as intelligent as humans in all aspects. But in some aspects, the machine fitted with artificial intelligence can be even more intelligent than humans.

The future of artificial intelligence will change everything in our lives.

WHY DO WE NEED ARTIFICIAL INTELLIGENCE?

The integration of artificial intelligence into the computer programs, assists to create more efficient and effective systems. The opportunity in the form of AI is challenging and efficient at the same time.

The glaring pitfall to be kept in mind while talking about the efficiencies and the opportunities offered by this hi-tech world is that the amount of data being generated on a daily basis is rapidly increasing and it is becoming impossible to mine and analyze the data fully. The amount of data generation has made it impossible for the humans to deal with i.e. it has exceeded the capabilities of humans that they can extract the valuable information out of it.

The skilled professionals in the field of data science with the expertise and their skill sets try to create correlations between various inputs in order to draw out a specific output. But with the sheer volume of data, it has become relatively impossible to correlate every possible input.

This is where Artificial Intelligence can help. Incorporating AI into the systems lets you purify the raw facts into useful and palatable information.

The driver seat in the field of artificial intelligence is handled by the fresh and innovative codes generally referred to as algorithms.

Let us consider an example to understand how the AI works:

Facebook is a very popular social media platform. Facebook deciphers the user’s likes, the activities etc. and then determine what all content is to be placed on his/her news feed. The longer the time you remain active on Facebook, the more and more data is being generated and stored in the warehouse.

The systems incorporated with AI uses the deep learning to get the incessant feedbacks on its algorithms as the users interact. This way the algorithms generally referred to as coding assist the Facebook to analyze the interactions of the users to determine the content to be mentioned on the news feed.

Not only Facebook, even Twitter uses the concept of AI to position the tweets based on the users’ relevance and interests and also suggest them the tweets as per their interests.

5 Tips for Typography Best Practices

This was my first year at Typographics 2018. Typographics 2018 is a conference for typography enthusiasts around the world, that’s held at Cooper Union. There were panelists from San Francisco, Berlin, Buenos Aires, and Japan; it really felt like a truly international experience.

I had the chance to sit in on both the conference and TypeLab parts of Typographics. Here are a few highlights from the panels/breakout sessions that I really enjoyed:

1. Emojis = Pictures + Character (Jennifer Daniel, Google Emoji)
Emojis are images that may translate into different meanings across different devices. Jennifer gave an example about how the “dumpling” emoji looks different across different chat platforms -every culture has a dumpling!
I found an interesting tension in this statement -emojis should have a consistent user experience (across platforms), yet still be personalized to their users.

2. Ubiquitous type is can cause user confusion (Mr. Keedy)
Mr. Keedy created Keedy Sans, a popular font in the 90’s. The font was considered “uncool” 10 years later and used everywhere. Keedy sans is used on teenage girl makeup packaging, as well as winebars. This could create a bad user experience for people because of lack of branding. Last year, Mr. Keedy refreshed his font -to create greater customization and allow Keedy fans to layer the font for interesting visual effects.

3. Braille is a form of typography (Ellen Lupton, Cooper Hewitt)
Ellen talked about how blind individuals read Braille in a unique way -holding it across their body. She also demonstrated a blind person’s experience watching music videos by showing the accessibility voiceover.

4. Brand holds content together with design (Gale Bichler, NYTimes)
Gale foused on how the New York Times(NYT) has branded itself as a publication that experiments with many types of fonts. NYT can play around with different types and massive fonts as illustration. If someone picks up a page from the floor, they can usually tell that it’s from the New York Times because of branding.

5. Picking fonts is like eating ice cream. (Veronika Burian and Jose Scaglione, Type Together)
When combining fonts, look at mechanic and organic feels. Veronika and Jose talked about how people like humanist fonts, with a hint of a calligrapher’s hand. Ideally, you should find a balance typefaces share a common language.

The overarching theme is that typography is wide-ranging and crosses various mediums. Visual languages include symbols, braille, and audio caption. The challenge now lies in how to design the best experiences for these new forms of language.

Using A Broker For Your Business Mobiles: What Are The Key Benefits?

It is the question on the minds of procurement managers and business owners nationwide and one that could significantly impact the productivity of a business, “is it better for me to go direct to a major network for a business phone contract or use a broker?”

Often businesses operate under the misconception that going to a network directly will garner them the most cost-effective prices and ultimately the most ‘secure’ deal due to the fact that they are dealing with a big name in the telecommunications industry. But is this always this case? Below we explore some of the benefits that a business mobile broker could bring to your business.

Why should businesses use a mobile phone broker?

Contract range
With extensive marketing budgets and overall market share it may appear that a network will have anything and everything your business needs from a mobile contract, but the packages that networks offer to businesses tend to be rather rigid in their offering and therefore a business may end up with a deal that is not necessarily the best package for the requirements of each individual. The end result of this is multiple contracts with multiple networks that not only leads to an administrative nightmare but also increases costs exponentially.

Moreover, a business may not even fully understand the intricacies of their requirements, with which the business is able to run efficiently. Where a broker can assist is in the negotiation of these contracts due to the strong connections they have with these large networks, developed over many years of working alongside each other and due to the sheer volume of potential custom they can bring. This ultimately leads to the brokers effectively negotiating the ideal contracts to suit a business model.

Their effective negotiation skills and their ability to identify the most suitable packages for a business is precisely the reason why a broker is a much more cost-effective solution. Many perceive that a broker’s cost is simply added on top of an already established cost structure, however, the buying power that a broker will bring to the table is second to none and therefore effective negotiation is part and parcel of their role. Furthermore, as brokers aren’t supplementing substantial marketing budgets or operating their services with a specific profit target to maintain their share price, they are able to offer these cost-effective solutions without adding an astronomical fee on top.

Account management
Now a business has a contract in place, what happens when something goes wrong, they have a query or they simply need some support with a mobile device? For those dealing directly with large networks this usually means waiting on hold for an inordinate amount of time and subsequently being passed from pillar to post until you reach the right person. The fact of the matter is that large networks are simply inundated with these type of queries, and more often than not your first contact will not have adequate training to provide you with the support needed and don’t know one business from the next.

Mobile brokers will have a strong team behind them, with decades if not centuries of expertise between them in the mobile communications industry. These teams will know a business, know their requirements and will ultimately be able to regularly assess that their current mobile contract meets the ever-changing needs of a business. This investment in high quality customer service is one of the major factors that entices businesses to use a broker each and every time they require a mobile contract.

As we have demonstrated, the use of a mobile phone broker can be an invaluable asset to any business looking for the right mobile solution. Whilst deciding to go with a broker is a fantastic first step, choosing a poor broker is on a par with a poor network, therefore choosing that ideal broker for your business is essential; check their reviews, their finances, ask for referrals, anything so that you feel confident that they will provide your business with the best service.

How Prepared Is Your Board for Cyberspace?

While cyber security is an important issue for boards, it has not always been top of mind. Because a major corporation like Equifax had a breach in its IT system, many companies are rethinking how to secure cyber security.

Boards around the world are examining the Equifax case to determine how to best secure their organizations valuable information stored in their IT systems. So who is responsible? Since the CEO has stepped down, it is apparent he was being held accountable. However, where was the board of directors?

In today’s world of cyberspace, corporate boards have to think about more than governance, CEO compensation and strategy.

As it stands, it is in the board’s best interest to ensure the company is not exposed to debilitating risks. Companies have workplace safety standards and sexual harassment policies to mitigate lawsuits. They even have disaster recovery plans in the event of natural disasters or occurrences like the World Trade Center plane crash. These plans and policies are in place to keep business running smoothly and perpetually. It protects customers and employees.

However, with sophisticated computer hackers around the world, it is no news that computer systems and valuable information can be breached and stolen. There are hackers who breach computer systems as a business. They ask for ransom in the amount of tens of millions of dollars. If it is not paid, they threaten to release the companies secure information, which sometimes could contain private email communication from top executives.

While many enterprises as large as Equifax may have disaster recovery plans for their physical operation, they may not have the same plan for cyber breach. The disaster recovery policies would include immediate action steps based on size of the breach, who made the breach, what information was taken, were company smart phones breached, what to communicate to employees, the public and shareholders as well as other important factors.

In some cases, it may make sense to inform the FBI. In other cases, it may be better to pay the ransom. The challenge with calling the FBI is that the hackers could be in countries like Russia. In Russia, the FBI may not pursue them. Why? Because the Russian government is always looking for good hackers. If the FBI exposes the hackers in Russia, the government may hire them, which can present long-term problems for the US. When it comes to paying ransom, it’s tricky. If you pay, they may hack you again as though you are an ATM machine. If you don’t pay, they may expose confidential information. These are also the kinds of challenges that directly involve the board.

What’s most important is that the board is talking about cyber security before there is a problem. There should be constant audits of the cyber security system to mitigate any risks. In addition, as a board, they should hold the CEO accountable for that security. Furthermore, there should be clear policies to guide the board and the executive team on how to handle the various moving parts in a delicate situation. Boards with disaster recovery plans and high accountability with the CEO are more likely to be forward thinking about cyber vulnerabilities and proactive about updating the security system.

Find Your Success Sweet Spot!

Most people don’t show anyone their scars and bruises or share their “up to their eyeballs in the dirty stuff”, real and RAW stories of what the journey to success is sometimes like.

They usually reveal the rainbows and glitz of it instead.

The pretty and SHINY version.

When only the SHINY and glammed-up version, smelling like roses is revealed it seems off and PHONEY, like they’re disingenuous or hiding something.

And truth is an empowering act — because the Universe only works in the truth of the matter. So, while someone only shows mostly pretty and SHINY stuff she/he has one foot in a false reality and the other foot in some of the truth. The Universe only works in the truth of all matters. Truth be known the Universe led you to speak to this person because she/he has been through what you are struggling with and would share their solution, if she/he knew the truth of what you are experiencing.

That aside, Success comes wrapped up in something called ‘WORK’.

Are you resisting the idea of HARD work in your business or career?

The “Law of Attraction” doesn’t mean that successful people are sitting behind a mahogany desk all day and aren’t PUSHING themselves, breaking a sweat or putting out fires.

And when you resist HARD work you are keeping yourself from LEANING in and getting the dirty work done.

Are you believing the pretty and SHINY version of the Law of Attraction – that successful people had some lucky break or were especially talented or gifted in some magical way and were somehow omitted from the heavy TASK of working?

If so, accept my empathy for the misinformation!

You can decide to make a change and get to work and commit to your success no matter how difficult or afraid of failing you are, and no matter what – LEAN in and figure it out you need to do. You can adopts a ‘Do or die mode. Beast mode’.

That’s the real secret to success.

A persistent “I will figure it out AND WIN no matter what” attitude.

Frequently for some wild reason past clients came out of the woodwork and leave me beautiful grateful email messages and Facebook messages about their success BEYOND working with (some are clients who are from a year or two ago). I treasure each one as if it was the only grateful message I received.

I won’t mislead you that all people show up to work with a committed “all-in” attitude. Many have bought into the ‘secret’ as a magic fix. They are sorely disillusioned when they didn’t create their magical success. Then, I am the one to dispel the myth. I need to help them to Turn On, Tune In and Tap In to the depths of their strength and courage to persevere and do the HARD work.

Somewhere hidden in the recesses of your “contract” is an often overlooked fine-print statement that is quite easily forgotten: The party of the first part (you) to the party of the second part (the Universe), you hereby agree that according to the messages you send out to the Universe, so you shall reap.” This phenomenon is written in the Bible, Galatians VI (King James Version), “Whatsoever a man soweth, that shall he also reap.”

Did you know that every person who has created financial freedom has one or more mentors. Ask Elon Musk, Bill Gates, Warren Buffet, Sir Richard Branson, Oprah Winfrey, Madam C. J. Walker, first female, self-made millionaire, other self-made female millionaires–Meg Whitman, former eBay owner, first CEO for a hi-tech company, Hewlett-Packard, BeyoncĂ© Knowles, pop singer, Danielle Steele, romance author, Taylor Swift, singer/songwriter, Diane von Furstenberg, clothes designer, and Judge, Judy Shiendlin, TV personality.

Together, we developed a plan, and they fought their own demons and WON.

They strapped their grown-up shoes on when the going got hard, leaned in and embraced new ways of being, discovered new found confidence, stepped beyond their comfort zone, and WON.

And they keep on winning long after their initial mentoring work is over.

Anyway…

If you’re interested in doing the work and committing to your success (because there is no success without commitment) book a call and allow me to assist you to create your success and Financial Freedom.